Susan Pomerantz, President/CEO
Call Susan at 800-414-4242 or directly, 818-996-5311
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AREAS SERVED: West Los Angeles, Hollywood, Beverly Hills, Santa Monica
In 1991, following a major career transition, Susan Pomerantz, Founder and President of Concepts for Living, ventured into senior care at the Jewish Home for the Aging as Director of Volunteer Services. From there, Sue developed prototype volunteer programs for privately owned nursing facilities throughout the Los Angeles area. However, it was her love for hospice that gave her a heartfelt mission. At the inception of a new Southern California hospice, Sue was invited on board as the Director of Community Education and Admissions, as well as the Director of Volunteer Services.
With a Bachelor’s degree in Journalism and Communications from the University of Illinois, Sue actively utilized her background in communications to educate the community in the hospice philosophy.
As owner of Concepts for Living, her respect and love for seniors is validated daily and the educating continues. With Concepts, she combines her instincts for listening, encouraging and caring with her formal training in communications, to accomplish the mission of Concepts: helping those in need of direction and change with most appropriate answers to their living needs, to know the choices available to them and hence, the solution.
In May 2008 Susan was nominated for the Women Making a Difference Award, given by the Los Angeles Business Journal. She was among many prestigious nominees for an award that honors the most inspirational women business leaders in Los Angeles.
Most recently, Susan was the chosen Honoree for the 2010 Community Service Award, given by SFV MAPS, Inc. Attended by over 200 professionals in the senior care industry, this fund raising luncheon was held, in her honor, where she was recognized for her many years of service to the senior community in many varied facets. The purpose of this 501(c )(3) organization is to raise funds and earn grants to enable disadvantaged seniors and their families with short term respite funds.